biography
Trained at the renowned Khol Makeup Academy in Cape Town, South Africa, Safiyah Cassim is an accomplished Hair and Makeup Artist with over 13 years of industry experience. Starting her journey with leading brands like Inglot and MAC, she launched her freelance career in Dubai in 2014, expanding her influence across the Middle East and beyond. Safiyah’s versatility shines through her work across editorial and fashion shoots, TV commercials, and advertising campaigns
Her work has graced the pages of esteemed publications such as Vogue Arabia, REVS, SORBET, Haya, Marie Claire Arabia, HIA, IMUTE, Schön, DAPIFER, Institute, Hooligan, ELLE, Glamour and Cosmopolitan.