Josefa Inostroza

LONDON

Beauty

biography

Josefa Inostroza is a Chilean Make-Up Artist and Hair Session Stylist with over a decade of experience in the fashion and advertising industries. Her work spans editorials, campaigns, and commercials, where her signature aesthetic—natural, effortless, and quietly striking—stands out.

Originally trained in English literature and linguistics, Josefa found her way into make-up through a deep fascination with color, texture, and the emotional resonance of visual details. What began as a side job during her studies evolved into a full-time creative career, shaped by years of hands-on experience and a strong presence in the Chilean market.

Her approach is intuitive and free of rigid rules, often drawing inspiration from nature, everyday objects, and the subtle beauty of the mundane. For Josefa, beauty is about ease—something simple, organic, and quietly powerful.