biography
Born and raised in Iran, Alireza holds a master’s in hairstyling and is renowned for his ability to create hair narratives that transcend trends, blending sophistication and individuality. A trusted stylist for A-list celebrities, he effortlessly enhances their unique styles with his expert touch.
From the vibrant bazaars of Tehran to the chic streets of Paris, Milan, NYC, and Stockholm, Alireza has collaborated on high-end fashion shows and editorial campaigns for prestigious brands like Armani, Dior, Balmain, Loewe, Victoria Beckham, and many more.
His passion for beauty began in childhood, where he was captivated by the transformative power of hair. By the age of five, he was already experimenting on willing family members, laying the foundation for his future in hairstyling.
Driven by a desire to perfect his craft, Alireza sought training across Europe and the US, refining his skills and expertise. His dedication led him to become an educator for industry giants Redken and L’Oréal, solidifying his position as a leader in the hairstyling world.
Alireza has earned multiple prestigious awards, including Hairdresser of the Year in Sweden for 2020, 2021, and 2022, and was nominated for International Hairdresser of the Year for 2022-2023. He was also recognized by Frisor magazine as the Most Influential Hairdresser in Sweden for 2021-2022.
Now, Alireza has set his sights on the Middle East, eager to explore new opportunities in this dynamic market.